Fresh & Labaš

Fresh & Labaš – Social Media & Visual Identity

Goal

Developing a cohesive, engaging, and visually appealing brand presence for Fresh Zdravšie Potraviny and Labaš, focusing on social media, product design, and offline materials.

Fresh – Social Media & Content Creation

Content Strategy & Planning – Managing social media calendars, ensuring a balance of promotions, storytelling, and engagement posts
Graphic Design – Creating branded visuals for posts, stories, and campaigns
Photography & Video Editing – Shooting and editing high-quality visuals to enhance brand perception
Performance Tracking & Reporting – Analyzing content effectiveness and optimizing for better reach and engagement

labaš – Visual Design & Product Branding

General Graphics – Designing print and digital materials to align with the brand’s premium positioning
Product Design – Creating custom product designs, including branded socks
Event BrandingFull visual identity for events, including the Labaš gala ball, ensuring a cohesive and elegant presentation

Impact

A stronger, more engaging brand presence for Fresh on social media and visually compelling product and event designs for Labaš, reinforcing both brands’ market position.